Ouvimos esta pergunta constantemente. Um proprietário liga-nos, diz que tem uma moradia perto de Albufeira ou um apartamento em Lagos, e quer saber onde publicar. Airbnb ou Booking.com?
A resposta honesta é que depende da propriedade, dos hóspedes e do tempo que quer dedicar à gestão. Mas depois de anos a operar propriedades no Algarve em ambas as plataformas, sabemos exatamente onde as diferenças realmente pesam.
Quanto cobra cada plataforma
O Booking.com cobra cerca de 15% de comissão. Simples. O hóspede vê um preço final, o proprietário recebe o resto menos essa percentagem.
O Airbnb costumava cobrar aos anfitriões apenas 3% enquanto adicionava uma taxa separada ao hóspede, mas Portugal passou para um modelo “host-only” onde o proprietário paga 14-16% e o hóspede vê um preço limpo sem extras. Na prática, a comissão é quase igual agora. A diferença verdadeira está em quem são os hóspedes e quanto tempo ficam.
Plataformas diferentes, hóspedes diferentes
Mais de 1,1 milhões de turistas britânicos visitam o Algarve todos os anos. A maioria reserva pelo Booking.com. O mesmo acontece com alemães, holandeses e escandinavos. São famílias que planeiam uma semana junto à piscina e usam o Booking.com há anos para viagens de hotel. Confiam na plataforma, sabem como funciona e gostam de filtrar por cancelamento gratuito.
O Airbnb atrai um público diferente. Casais jovens, americanos numa viagem europeia, nómadas digitais à procura de um mês em Lagos com bom WiFi.
A diferença na duração da estadia é real. O Booking.com faz em média sete noites no Algarve, o Airbnb fica pelas quatro. Isso significa o dobro das limpezas, o dobro dos check-ins e o dobro do desgaste na propriedade para sensivelmente a mesma ocupação. Vale a pena pensar nisso se não vive perto.
Quando cada plataforma ganha
De junho a agosto, o Booking.com preenche calendários mais rápido. Famílias reservam com meses de antecedência e querem uma semana completa.
De setembro a novembro, o Airbnb ganha força. Trabalhadores remotos a fugir do frio, reformados sem pressa, casais a aproveitar preços de meia-estação. Descontos mensais de 30-40% mantêm propriedades ocupadas quando as multidões de verão partem. Se tem um alojamento local como estratégia financeira de longo prazo, a receita da meia-estação é o que separa um bom ano de um excelente.
O inverno é difícil em ambas. Propriedades perto de campos de golfe ainda funcionam no Booking.com, e o Airbnb capta surfistas rumo a Sagres, mas espere 40-50% de ocupação na melhor das hipóteses.
Comparação rápida
| Airbnb | Booking.com | |
|---|---|---|
| Comissão | 14-16% (host-only) | ~15% |
| Estadia média (Algarve) | ~4 noites | ~7 noites |
| Perfil de hóspede | Casais, nómadas, americanos | Famílias UK/alemãs/holandesas |
| Melhor época | Meia-estação (set-nov) | Verão (jun-ago) |
| Ideal para | Propriedades com carácter, apartamentos | Moradias familiares, casas de praia |
| Cancelamento | Variável (flexível a rigoroso) | Cancelamento gratuito domina |
Provavelmente precisa das duas
A maioria dos proprietários com quem trabalhamos acaba nas duas plataformas. Um channel manager como Guesty ou Lodgify sincroniza os calendários para evitar reservas duplicadas, e assim capta famílias no Booking.com durante o verão e nómadas no Airbnb no resto do ano.
Se só quer gerir um anúncio, comece pelo Booking.com. As famílias europeias são o segmento de procura mais forte e fiável no Algarve, e reservam lá. Quando tiver uma época de verão com dados e avaliações, adicionar o Airbnb para os meses de meia-estação é simples.
De qualquer forma, vai precisar de uma licença AL (Alojamento Local) antes de publicar em qualquer plataforma. Ambas exigem o número de registo e as autoridades portuguesas têm intensificado a fiscalização com coimas a partir de 2.000€.
E se tudo isto parece mais trabalho do que esperava, é aí que escolher a empresa de gestão certa faz uma diferença real. Nós tratamos dos anúncios, dos preços, da comunicação com os hóspedes e de toda a logística entre plataformas.
Perguntas Frequentes
Posso estar no Airbnb e no Booking.com ao mesmo tempo?
Sim. Use um channel manager para sincronizar calendários e evitar reservas duplicadas. A maioria dos proprietários bem-sucedidos no Algarve publica nas duas plataformas e capta segmentos de hóspedes diferentes em cada uma.
Qual plataforma tem comissões mais baixas?
São muito parecidas agora. O Booking.com cobra cerca de 15%. O modelo host-only do Airbnb em Portugal cobra 14-16%. A diferença real está no comportamento dos hóspedes, não nas taxas.
Os hóspedes do Booking.com ficam mais tempo que os do Airbnb?
Em média, sim. Os hóspedes do Booking.com no Algarve ficam cerca de sete noites contra quatro no Airbnb. Menos rotações significam menos custos de limpeza e menos trabalho operacional.
Preciso de licença AL para publicar a minha propriedade?
Sem dúvida. Tanto o Airbnb como o Booking.com exigem o número de registo de Alojamento Local. Operar sem licença arrisca coimas de 2.000€ a 36.000€ dependendo da infração.
O que dizem proprietários e hóspedes sobre nós
L’Hôte Ewa a été tout du long très réactive . Le logement correspond parfaitement à la description., la maison est bien décorée, bien équipée, très propre. Mention spéciale pour la cuisine que nous avons adoré, spacieuse et bien équipée. Le coin buanderie est très appréciable.
Le seul petit point à prévoir serait simplement de bien se familiariser avec les petites ruelles pour trouver facilement le logement, mais une fois qu’on a pris ses repères, tout se passe très bien!
Super apartment - shared pool with other lets but must if the time was a private pool complex. Only 10-15 minutes walk to all the restaurants and old town centre but far enough out was quiet location - worth walking to the smaller local beaches only 10/15 minutes walk- better for snorkling and quieter than main beach in resort . Would consider a return visit to both the town and this accommodation.
Estádia ótima. Apartamento muito bem limpo e cuidado. Piscina enorme. Sem dúvida que recomendo.
Dejligt hus, med god plads og tæt på byen. Ville hel sikkert anbefale hvis man skulle til albuferia.
Nice apartment everything was clean, nice host.
The only negative is i had too type in 3 times what time i arrived.
And the neighbours were quite loud sometimes
Still enjoyed my stay
A única coisa negativa a apontar, foi o cheiro intenso a esgotos que existe naquela zona e que dentro de casa persistiu durante a estadia. Tudo o resto foi muito bom.
Var mycket myror i köket och borde ha varit solstolar vid poolen så man kunde ha solat vid poolen, annars var boendet bra och vi trivdes under den veckan vi var där.
Great stay in a great location. Its rare that a place is better than its pictures but this was incredible. Plenty of living space, great amenities, plenty to keep you entertained and close to the local beaches and towns. Would stay again!
Family of 4 visiting for 2 weeks in july. Well equipped apartment with aircon in all rooms, beautifull view to the ocean, direct access to the beach, N'icecream and the promenade full of restaurants, shops and street artists. It is free but difficult to park in the streets, so we used Parque de Estacionamento Público. Bought a 2 week permit for 60 EUR - worth every penny. We spend the mornings on the beach collecting sea shells and swimming, followed by lunch and siesta in the apartment (still hearing the waves so you feel you are still on the beach). Then a final tour de beach late afternoon/early evening before selecting a restaurant. They are all good, but Metropole is a must. Finally, experiencing the lively promenade in the evening, then stopping by N'icecream ending a perfect day. People in this town are very friendly and the athmosphere is very relaxed. Ewa and Liliana handled all our requests in a professional and friendly manner. Everything was great. Very highly recommended!
Very beautiful area. It is slightly further out from central Albufeira but it is walkable and only a short, cheap Uber trip away! We loved our stay and Ewa was an amazing host available to answer any questions that we had!
Nous recommandons cet appartement spacieux, propre ,
bon rapport qualité prix et bien situé !
Toute les commodités sont à proximité !
Nous reviendrons !
Ми провели чудову відпустку в гарній квартирі з захоплюючим видом на океан! Помешкання чітко відповідає опису та фотографіям ! Все було бездоганно!
Окрема подяка за два великі телевізори , завдяки яким ми могли насолодитися переглядом Кубку миру по футболу!
Prima huis en redelijk dichtbij het centrum. De ruimte is ok en zwembad groot genoeg. Het huis is wel een keer aan groot onderhoud/renovatie toe.
De honden van de buren zijn irritant en blaffen bijna continu. En het huis is ingericht voor 6 personen (o.a. stoelen en tafel voor 6 personen), niet voor 8. Gast 7 en 8 moeten op een slaapbank in de woonkamer
Logement très bien situé, spacieux et très très bien équipé, hôte très réactif je recommande +++
We had a wonderful stay! The apartment was cozy, and made us feel at home from the moment we arrived. It was clean, and with all the right furniture and amenities for a comfortable stay. Everything went smoothly and we would happily stay here again and highly recommend it to anyone looking for a peaceful and charming place to stay.
Just Fantastic!!!!
We stayed at the Beachfront for 3 nights and wished staying longer. From booking stage, Ewa was so helpful for personal needs and communicated promptly. Also we were very warm welcomed by Liliana when we arrived and showed us everything we needed including local information.
Accommodation itself was just wonderful. Clean, spacious, cozy and great location with personal messaged postcard and welcome drinks, snack which made us feel very impressed.
Thank you for everything and hope we can stay more in future.
Leiligheten var ryddig og fin med gå avstand til både matbutikk og restauranter. Nydelig utsikt fra balkongen, der du ser rett ned på den flotte stranden som og er i gå avstand. Verten var vennlig og hjelpsom, de var enkelt og ha god kommunikasjon.
Un logement dans le centre d’Albufeira avec tout ce qu’il vous faut. Le rapport qualité/prix est très bon et l’hôte saura répondre à vos demandes.
Jeg vil anbefale denne leiligheten på det sterkeste. Den var akkurat slik vi forventet, og vi trivdes veldig godt der. Det beste var beliggenheten, midt i hjertet av byen, samt parkeringsplassen i undergarasjen, som gjorde at vi slapp å bruke tid på å lete etter parkering.
The location of Ewa's place is wonderful, extremely clean and modern, with an incredible balcony overlooking the beach.
Ewa was very responsive for the few items that we asked her during our stay.
Would definitely recommend this place !
The apartment was spacious clean and well appointed Right near the beach and restaurants but very quiet Parking was a bonus and important if you have a car Our host Ewa was very responsive for any questions we had I would highly recommend Obrigada
Definitely recommend, beautiful villa and as shown on the photos. Very responsive to any queries and gave us recommendations for places to eat and things to do.
Great stay, would come back again. Very friendly host. Place felt spacious and was well equipped. Overall lovely apartment and recommend to anyone that wants a prime location.
Excellent few days staying in Ewa’a apartment. Very friendly, helpful and responsive and was just perfect for what we needed.
One thing we think would be a good addition, would be a full length mirror. One would fit perfectly on the wall next to the bathroom, opposite the bedroom.
Thanks for a great stay, we would definitely stay again!
Selbst gewähltes Schicksal: Albufeira ist leider etwas zu viel Party-Hochburg um entspannt Urlaub zu machen. Aber die Unterkunft liegt in einem ruhigen Teil der Stadt - also alles bestens! Unterkunft war super, Kommunikation entspannt und es gab überhaupt nichts zu beanstanden. Bestens! 💯
Ewa was very responsive throughout the booking! The villa was beautiful and matched all descriptions. The pool area was fantastic for our group of 5. The old town is about 20 minute walk from the villa, a close by supermarket a short walk away!
I highly recommend Ewa and her property for hire.
Thank you for a stay we won’t forget!
Logement bien placé, dans le calme mais proche de la ville où il y a de nombreux restaurants et bars. très proche de la plage aussi. nous avons passé un excellent séjour à Albufeira. rien à redire !
Lovely apartment and host. It’s in a great location. Definitely would stay here again.
Lovely clean, well equipped Apartment in a great location
We were met at the property by our host and given an introduction to our accommodation. It was exceptionally clean, well presented and had everything we needed and more. It was on the top floor of a secure building with no lift, which was a bit of an issue for a member of our family, however it was worth the climb and I would definitely stay again. The area itself is quite hilly. The location is great, very close to the beach, bars, restaurants and shops of old town which was vibrant and lively but did not disturb the quality of sleep at all. The nearby beach is best accessed via the walk through tunnel as the queue for the lift at the end of the beach can be long. We didn’t take many photos as we were having such a nice time So hope to return.
The house is lovely… Spacious, comfortable, characterful, a well equipped home.
Plenty of space for larger groups or smaller groups to spread out. Plenty of areas to sit to eat or to relax indoors and outside. Kitchen well equipped for preparing evening meals.
Comfortable beds and air con in all but one bedroom.
Pêra is a lovely old town, with narrow cobbled streets, a couple of very small shops and cafes (and not much else).
You really need a car for getting to the beach/supermarkets/restaurants/bars (all within a 10-15 minute drive).
Also you need to park about a 3 minute walk from the property (up cobbled streets or steps) which is part of the charm but we felt it wouldn’t be ideal for those with mobility issues.
Overall though it was an amazingly peaceful retreat as a family of 6 with 4 adult ‘children’. We watched the sun set every evening from the balcony with a glass of wine in hand, before retreating indoors for a game of billiards or to relax on one of the many sofas!
Lovely stay, great area, good facilities
Very well supplied, very clean
Eva apartment was super nice and clean. It’s a great place for a family vacation in the center of the Algarve. Nice base for exploring and perfect for day trips to nearby towns. My family loved it and would not hesitate to stay there again. Highly recommended.
Me and my partner had a lovely stay here. The apartment is extremely clean and spacious. Looks even better than the photos! We were greeted by a lovely lady on arrival who showed us around and we were provided with a complimentary bottle of wine and water with a hand written note which was lovely! We also were given washing machine and dishwasher tablets for the week. There is a stunning view from the balcony that looks over the old town. I definitely recommend staying here as it is about a 15 minute walk to the old town and you cannot hear anything from the apartment at nigh
Fabulous communication before arrival and a warm welcome when getting there. The apartment itself is wonderful. Clean, well equipped with nice little touches which definitely make a difference. Short walk to the beach and old town and in a quieter area which was nice. (However, we unfortunately had very restless nights sleep each night due to banging noises continuously through the night from either above or next door to the apartment - with the wind being quite bad whilst there unsure if this was the cause but it left us having to wear earplugs all night long to muffle the noise and still they didn’t massively help). This didn’t take away the fact the apartment itself was great! Perhaps the wind was the factor and just bad timing for us! Unfortunately we also timed it bad for the pool too! We weren’t aware until arrival that it was being refurbished and out of use. (Literally being filled up as we left so should be ready for the next visitors however! ☺️)
Vi er superfornøyde med leiligheten. Perfekt plassering og det føltes veldig rent. Vi fikk også en kjempe koselig velkomst av verten. Anbefaler virkelig denne leiligheten!
Villa was lovely and clean, looks the same as in the pictures. Hosts were very easy to contact and gave loads of useful recommendations about where to eat and things to do. Really enjoyed the outdoor space, only negative were the neighbours dogs that barked constantly throughout the day!
Our stay was wonderful and the communication between us and the host was fast and efficient. The host who greeted us was attentive, patient, and very pleasant. The home was extremely clean and spacious. One of the bathrooms is small and the actual shower was small and narrow; however the shower pressure was great. Having the use of the pool was a bonus. Especially during our stay as there was a heatwave so bring a pool towel. The location is near restaurants and a few beaches. The beaches in Algarve are truly spectacular. We did regret not renting a car as Algarve had many beaches we would have enjoyed seeing but we did visit a few via Uber.
We had a great stay at Ewa's place. The location is great, only a 5min walk to Aldi & Lidl and about a 15 minute walk to the Old Town, be prepared for an uphill walk from the Old Town back to the Villa.
The Pool and BBQ area is brilliant and clean. Beds are comfortable. The only downside to this place is the neighbouring dogs constantly barking, but this is something that the host cannot control.
All in all this place was great for a family holiday with a 1 year old and we would stay again.
Lovely spacious apartment in quiet setting. Recommend a car to explore the coast.
We had a fantastic one-week stay as a family of three. The apartment was spacious, spotless, comfortable, and well-equipped, with excellent beds and beautiful views over Armação de Pêra. Its peaceful location allowed us to hear the ocean while being just a short walk from the beach, town centre, shops, and market.
The kitchen had everything we needed to prepare meals with fresh local ingredients, and the swimming pool was a great addition.
A special thanks to Ewa and the team for their warm welcome, responsiveness, and excellent support throughout our stay. They made us feel well looked after from arrival to departure.
What impressed us most was their exceptional service after we left. When we accidentally forgot our passports and wallet, they quickly contacted us and helped arrange their return. We were truly grateful for their honesty, professionalism, and kindness.
We highly recommend this accommodation and would gladly stay here again.
We stayed for 5 nights and were very impressed by the welcome, spotlessly clean, comfy bed and lovely view of the sea! We could even hear the waves! So handy to tunnel end of old town but still quiet at night. Thank you for a very relaxing place to stay.
host was very attentive, sent details and recommendations. would 100% return, very pleased with our stay🙂
Superbe séjour de 4 jours entre copains dans cette magnifique villa! De la place pour tous, une piscine rafraîchissante, un jardin et une maison très entretenus et propres: je recommande!
La communication est aisée et les hôtes flexibles : merci encore ☀️
Não sabe qual a plataforma ideal para a sua propriedade?
Gerimos anúncios no Airbnb, Booking.com e canais diretos para maximizar a sua ocupação e receita.

